Paris Baguette has announced its new Halloween menu, available starting October 1. It features a lineup of Halloween inspired baked goods, including the return of the fan-favorite Spider Mochi Donut and Chocolate Chiffon Jack-O-Lantern Cake.
“Halloween is the time of year where everyone embraces the 'spookier' side of creativity,” says Cathy Chavenet, chief marketing officer of Paris Baguette North America. “There are so many iconic visuals associated with Halloween, from jack-o-lanterns to ghosts, spiderwebs and more, and we wanted to play into that imagery while pulling through delicious and fun flavors such as cookies & cream as well as decadent chocolate and classic vanilla. Our menu offers visually stunning treats that will rival your seasonal displays.”
The new and returning items include:
- Chocolate Chiffon Jack-O-Lantern Cake – Chocolate chiffon layered with soft cream and a surprise candy corn-filled center
- Vanilla Scream Ghost Cake – Layers of vanilla sponge with custard cream, soft cream and chocolate crisp pearls
- Halloween ‘Scream’ Donut – A signature King Cream Donut filled with cookies & cream custard and covered in cookies & cream white chocolate topped with chocolate cookie eyes
- Spider Mochi Donut – A Mochi Donut covered in cookies & cream white chocolate topped with a chocolate sandwich cookie and drizzled with chocolate spider legs
The Halloween menu will be available nationwide at Paris Baguette locations from October 1-31.
This October, PB Rewards members can redeem deals and discounts in the spirit of the season, including:
- 10/1 - 10/31: Halloween Challenge – Purchase five Halloween-themed products during October for 50 bonus points
- 10/16: Boss’s Day – Buy one, get one free pastry to share with a boss
- 10/31: Halloween – Free pastry with any beverage purchase
In addition to the above offers, PB Rewards members can ring in the start of November with a special National Sandwich Day deal. On November 3-4, they can receive $2 off any sandwich or wrap.
Those who aren’t PB Rewards members can download the Paris Baguette app to join and enjoy a free pastry with any purchase.
