Bake Magazine
www.bakemag.com/articles/19445-dunkin-unveils-new-halloween-lineup
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Source: Dunkin'

Dunkin' unveils new Halloween lineup

10.01.2024

Dunkin’ is getting into the spirit this Halloween with a new lineup of Halloween-inspired treats. Starting October 16, the brand is introducing its new Potion Macchiato, a revamped Spider Specialty Donut and a Halloween MUNCHKINS Bucket, which features new Halloween MUNCHKINS Donut Hole Treats covered in chocolate and orange sprinkles.

The new Potion Macchiato, available hot or iced, is a showstopping beverage blending layers of espresso and milk with a vibrant, purple marshmallow ube flavor.

In honor of the new purple-hued brew, Dunkin’s popular Spider Donut is getting a makeover for the spooky season. The formerly orange-frosted donut is adorned with purple frosting this year and, as always, topped with a Glazed Chocolate MUNCHKINS Donut Hole Treat, complete with chocolate drizzle for spider legs and white drizzle forming the eyes.

Dunkin’ is also introducing a new Halloween MUNCHKINS Bucket. The purple bucket, illustrated with a sweet Halloween motif, can be filled with a 50-count assortment of MUNCHKINS Donut Hole Treats, with new Halloween sprinkle-covered MUNCHKINS added to the assortment.

Finally, Dunkin’ is dressing up its classic vanilla, chocolate and strawberry frosted donuts with a festive blend of chocolate and orange sprinkles.

“At Dunkin’, we love keeping guests fueled through every season, and Halloween is no exception. With beloved treats like our Spider Donut and new menu items like the Potion Macchiato, we’re excited to give customers a delicious way to celebrate the spooky season,” says Beth Turenne, vice president of category management at Dunkin’. “Whether it’s picking up a MUNCHKINS Bucket for trick-or-treating or sharing festive donuts with friends and family, we’ve got everything needed to make Halloween a little sweeter.”