Nothing Bundt Cakes names new COO

Nothing Bundt Cakes continues to build out its senior leadership team with the appointment of its new chief operations officer Wanda Williams.

Williams joins Nothing Bundt Cakes from Yum! Brands, where she served as head of global franchising. In that role, she led overall franchise system management and franchisee relations across four major brands, working with over 1,500 franchisees. Prior to that, she was vice president of operations at Pizza Hut, responsible for enhancing the restaurant and delivery experience through innovative technology and contactless operating procedures.

At Nothing Bundt Cakes, Williams will oversee operations, team development and communications for more than 600 bakeries operating throughout the US and Canada. Her appointment comes during a period of growth in which the company looks to open its 1,000th location by 2027.

"Nothing Bundt Cakes has doubled in size over the past five years, and Wanda is a proven leader who will help seamlessly manage operations and franchise success for our continually growing system," says Nothing Bundt Cakes chief executive officer Dolf Berle. "Her expertise in franchisee relations, strategic operations and sustainable innovation will be invaluable as we continue to expand our brand and support our Bakery Owners."

"Joining this vibrant brand at such a pivotal moment presents an incredible opportunity to be part of a remarkable success story. Nothing Bundt Cakes is not only a beloved, fast-growing brand but also has a strong commitment to product innovation, quality and delighting our guests with every visit," Williams says. "By working closely with our Bakery Owners, we will continue to drive profitable growth, develop team members and enhance our bakery-level financials and performance."