Coinciding with the July 12 observance of #NationalFrenchFryDay and #NationalBeefTallowDay on July 13, Coast Packing Company, a leading supplier of animal fat shortenings, is asking fry-lovers to submit a favorite restaurant that features beef tallow French fries by including the hashtag #BeefTallowFrenchFries and tag @CoastPackingCo, while adding enticing photos of the fries themselves.

If interested individuals don’t have a restaurant with tallow fries near them, they can don an apron, break out the fryer and enter their own #BeefTallowFrenchFries Contest with Coast’s easy recipe. The most creative and tasty-looking entries have the best chance to win.

An initiative of The Healthy Fats Coalition, National Beef Tallow Day is a celebration of a traditional animal fat – pure beef tallow shortening – that has been enjoying a resurgence within America’s food culture in restaurants, fast food operations and home kitchens. The color, texture and umami that beef tallow imparts to fried foods make it a great alternative to heavily processed, industrially produced substitutes.

This year’s prize lineup is tailor-made for home cooks:

  • 1st prize: Le Creuset 4.5 qt Round Dutch Oven + digital candy thermometer + The Fat Kitchen signed cookbook ($455)
  • 2nd prize: (4) Premium Burger/Fries Boards + The Fat Kitchen signed cookbook ($185)
  • 3rd prize: Traeger Flat Top Smashburger Kit + The Fat Kitchen signed cookbook ($145)
  • 4th prize: The Fat Kitchen signed cookbook + tub of Coast Packing's beef tallow. ($55)

“For diners and home cooks, the message of our contest is simply, ‘beef tallow makes for a better French fry,’” says Greg Hozinsky, Coast Packing corporate chef. “By any (and every) measure, beef tallow sets the standard for how a fried potato should taste. One bite is all it takes.”

The contest is open to legal residents of the USA, ages 13+. Entries will be accepted from July 13 until July 27, with the winners to be announced on August 6.