For the first time, the Reese’s brand is introducing Organic Reese’s Peanut Butter Cups that are available in dark and milk chocolate.
Organic Reese’s Peanut Butter Cups are certified USDA Organic, Non-GMO Project Verified and Rainforest Alliance Certified. They’re available nationwide beginning February 2021 in a 1.4-ounce pack (SRP: $1.99).
“We’re continuing to expand our product line so there is a Reese’s cup for nearly everyone,” says Eric Newton, brand manager Reese’s Organic. “When consumers go down the candy aisle or shop online, we want everyone to have an option to choose from, and we aren't settling until everyone can enjoy a Reese's product.”
With the rising demand for organic ingredients in baked goods, these peanut butter cups can add something special to the bakery case.